With the statuesque ‘From forest to floor’ stand, Dinesen provided new perspectives on how to meet the needs and dynamics of the future workspace based on the use of wood. The unmissable Dinesen installation was designed in collaboration with Danish AART designers and focused around a single 11-metre-long Douglas tree. The massive Douglas trunk sought to illustrate how Dinesen makes sure to utilise every single tree as efficiently as possible. From wide floor planks to elegant interior lists. Even the smallest piece of wood is valuable as Dinesen takes pride in using the tree trunk respectfully.
Both Dinesen Douglas and Dinesen Oak were demonstrated at the Dinesen stand. Both species have a natural, warm aesthetic, which gives a widespread appeal that is difficult for man-made materials to rival. This is why Dinesen find solid wood especially applicable in office environments, not only as flooring but also used as panelling and ceiling material, as it helps change the atmosphere in a rational commercial setting making the room feel more inviting.
“Wood is the perfect choice for the workplace as it is incredibly versatile and hardwearing material. Moreover, wood possesses an unrivalled tactility that resonates with people on an emotional level, providing a real sense of calm and serenity to an office environment.”
Dinesen CEO, Thomas Dinesen.